How to market SMBs with Pinterest

The waitlist for Pinterest’s latest “DIY Promoted Pins” tool is proof of how eager small- and medium-sized businesses are when it comes to social media marketing. Establishing a solid online presence, promoting corporate content, and driving website traffic at the same time is every business owner’s dream come true. Here are some pointers to keep […]

Utilize Snapchat for business growth

Businesses nowadays are focusing their marketing efforts towards social media. Precious time and money are being invested in expanding customer base, establish corporate identity, and drive revenue. That’s why it’s vital for owners to know which platforms work, and which ones don’t. And this is no walk in the park. Over 71 percent of Snapchat […]

The new face of e-marketing: IG stories

Scroll, double-tap, repeat, might have been the original Instagram-ing routine, but not anymore. After partnering with global advertising giants, IG is introducing its latest feature: Stories. With it, you can share short videos, or even personally decorated snapshots of your daily life. But many of you might ask, “What does this have to do with […]

Enhance networking with LinkedIn Alumni

Catching up with your friends at your high school reunion is all well and fun before the conversation turns to work. It seems like all your friends have well-paying jobs, and you’re stuck with a demanding one that’s underpaid. What if there were a way you could land better jobs or further your career path? […]